Wednesday 20 May 2015

The evaluation

The expectations of the movie be very high due to being within the chain the the marvel chain of franchise but not just that it's also one of the most anticipated comic genre's and story line within the marvel universe. What they would be expecting to see within the movie would be slight comedy, angst, expect the new character to be interesting and fit their characteristics and role similar to the comics this brief information was received by a example of someone referred within the marvel fandom.

The emotions I would like to conflict to the audience through the choice of scenes would be a mixture of sorrow from the deaths of some of their favorite hero's, with some laughter due to some scenes where the hero's mock and make fun out of the other hero's to appeal to making the fanatics of marvel. I also want them to feel the thrill of the fight scenes and the adrenaline of the fast pace camera shot and pan/cut which help built depth into the story through filming methods and techniques. Personally, I want the audience to think of references to the X-men and Avengers franchise and how it would link to previous and coming soon content within the marvel franchise, I would also like them to look around the background of each scene within what happening within the scene so that they become curious and interested on how the background would link to danger, drama and action within the future scene and don't just become bored of how it's would just simply tell the audience what would happen later on.

I feel my promotional pack such as my rough preview of the movie and the poster I created on Photoshop was quite successful because it doesn't leak any information that I wouldn't want to spoil to the audience to make them feel curious of what the movie would be screening. It however presents the characters within small slots so that it creates a fast pace and dramatic atmosphere visually which is also portraying the in-depth story and action being present by the intense. The strength of my poster is that it's clear and made professionally including actor and age certificate to be appropriate to the movie and the posters use of detailed advertisement. The weakness of the product is that I feel the characters need to be filtered or placed in a different background to make it relevant to harmonizing the whole movie and filtered background of the poster. However to make it less graphical I would adjust brightness to make it harmonies the background and the actors images but overall it was quite successful with the clarity and look of the poster being interesting.

The way I would encourage the fandom's and repetition would be to add Easter eggs of the next marvel movie after the movie credit scene to appeal to the tradition of past marvel movie franchises, this could also include use of expressing the movie through social media and competitions of things such as if you win you would be able to visit cast or locations they cast in. This would apply hype and popularity to the product since it allows people to get involved within the community.  

The movie would be within the Simultaneous release takes place when a movie is made available on many media (cinema, DVD, internet...) at the same time or with very little difference in timing. This would allow to appeal to people who watch TV, but also don't watch TV and just use other media product such as internet through smart phones and computers. The movie would be released a year after the information such as trailer and cast reveals have been leaked through 'first look' videos or images, this would allow time for the audience and fans to soak in the information in time but also tease them in getting more interested and look for new information which would make them apply themselves to our social media to get up-to-date but also make them want to catch up within the marvel universe and buy past movie which lead up to this particular movie.



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