Wednesday 9 December 2015

final group planning diary

Within this project at  the moment I've been mainly producing the production story board which include the camera techniques used in each scene however not yet processed the audio to make it a choice what the others want within editing the scene and producing the sound file. Within the group discussion we decided to organise a day off college within the 15th or 14th December. 17th December -Due to issues we will be doing shooting within the holidays and edit after holiday. We did a few clips of the boy trying to find his brothers location through a variety of camera shot within the Coulsdon area. 6th January- we'll be collecting all the shot we have at the moment however, within the process of editing we'll be getting more clip as backup shots. 22nd January I'm within the process of finalising and editing so it will meet the deadline of Thursday 28th January. 25th January I'm only tweaking some of the clip to improve visual support towards the audience to make it more symbolic.

Monday 9 November 2015

Initial idea for film production

Genre would be a combination of action but also comedy to have a balance to fun mixed in with the fast pace benefits within the action side of the genre. I would also apply some drama into the mix so that the audience can see some of the characters lives within the background scenes of the main factor of the film.

The draft title Diego- The Skittles of Gods. This title represent the main character being outside the normal world living in the world in terms of hunt or be hunted by the government but also from his story before he became this obstacle the government are setting their dog to after. This also present mysterious effect with just the few word to apply tension into the audiences hearts.

The brief summary of the film would be a man named Diego Noches who is being hunted by the government to stealing top secret skittles which have special properties which if it is in the wrong has stop the whole world from tasting the rainbow forever. Diego must stash the skittles into a special organisation called STD(skittle's tank of dominance) to secure the special skittle from the government but also the world. He will also gain the knowledge of his past life where he had a wife and gradually gets his memories back the time before he was forgotten from the memories of the outside world.

The opening of the film would be a close up of the skittles in Diego's hand then pan to his face and start starring back like he's being chased which would then which to a side camera view of him running tree's around the forest and within the background would be sound effects of gun shot a shouting which present to the audience that he's being chased. Which this whole scene would be he future which then flash back into the presents diego in a government facility trying to steal information from the government which his clients payed for about their big organisation which then leads up to a man running from men with guns then get shot in the butt which then gives the information to the audience from a rogue government associate who tells him everything will run into chaos if you don't take these skittles to the STD.

The ending would present a open ending to apply imagination into the audiences within the end it gets to the scene of Diego running in the forest from the government and suddenly gets pushed into a rock by a mysterious character who reveals themselves as Diego's life from his past life. This presents suspense and causes Diego to react and present a flash back of how he hated his wife Benita and remembers what he wanted to to tell her before he left her within his past life which then led to her ranting about what has he been doing all this time and how she loves him. But then the conclusion was Diego responding to her love by saying awkwardly 'I want a Divorce'. Which then weaken her which lead him to grab the skittles and run to the organisation which the film then ends in him waiting at the checkpoint that they place to add suspense.

This will be a single strand narrative however could also be a multi strand since it gains the story of both the present story but also the story of diego's past to learn about our main character who the audience were randomly pushed onto focus and clear there heads.


Wednesday 30 September 2015

single camera assignment

Assignment A:
Children of men is a featured movie presented in futuristic UK which the plot is about the existence of human are gradually decreasing and the present of hope is withering away dude to out of no where women have become infertile and the main character looses hope until out o nowhere a women refugee who is pregnant needs to get to a boat and be transported to a mysterious organisation which would help her and humanity keep going.

The genre of children of men would be Sci-fi, drama and thriller due to comparing when the movie was in production which was in 2006 it predict the future of UK through use of mis-en-scene which is shown by prop of clothing used to present the future by making and predicting the 2012 olympic promotional items which would be very effective within the time this was produced. This film could also consist of a religious perspective through a scene where the refugee who the main character has to transport to the mysterious organisation reveals her secret as being a women who's pregnant and furtile. Within a movies context this is presented as a sign of hope for reproducing the human race through the drastic change from nothing else to loose to do anything to keep the hope for humanity alive.


The narrative use within children of men.An example of use of linear techniques within children of men would be From beginning to 1:21 of the car scene, the use of camera is mainly mid camera shot and they base the mid point within a clear view of both the three at the back to each side angle of the front passengers. The pace of the camera pans are slow to present a casual enviroment and more peaceful which allows social build up between the characters however after the quick right pan toward the front view of the car and present a car rolling down the hill on fire which suggests to me how the peace is going to be corrupted and car is like a time once it get to the front of the characters way havoc will break loose and camera techniques switches into a fast pace and chaotic movement however still keeps onto a mid shot within the car to show only the perspective of the people in the car which also keep the audience thrilled within the scene.



The technical methods of the movie would be the amazing use of panning and mid camera shots which show characters within a frame which allows them to show the perspective from back of the car who would be looking towards the front of the car and the front to back, but also fades which background to focus on the people speaking to narrow the audience focus for example of presenting a emotional state towards the audience by the scene 3 seconds to 6 seconds into the clip. The lighting suggests a similar feeling to the one shot tracking scene with the uprising, the use of dawn is presenting a fresh start but this scene presents a lead up within the lighting due to within the car scene it's less intense which suggest something big is coming which would link to a new life however presents problems through obstacles such as death, fire and police which suggest the government. An example of this technique would be within 1:25 to 2:12. The use of sound is very effective within the car scene since they use a diejectic and changes the fluency within the casual to the fast fast scene which present the balance of pace within the clip. The example of this would be within 1:21 and goes through out where it's casually plays radio music then suddenly switches to a chaotic background sound effects after the car is crashed into a tree.


The technical method are also effective within the use of tracking within the uprising which was 2.52 minutes since it's only edited or cut scenes within the tracking shot which give the full view of the main character within the uprising. This is a signature of pure linear clip where it doesn't even loose sight of the main characters which allows the audience to feel more sync with the action. An example of a good effect on how they show the characters perspectives is within 1:14 of the clip someone get shot within a broken coach and the camera is placed within a mid shot behind our main character where he is travelling through the bus a the window break and someone gets shot from a millitary soldier, then blood is splattered onto the camera lens suggesting how gruesome the scene is but also suggesting he chaos and allowing the audience to feel like their covered in blood and following the character closely behind which is very effective special effects, this would also suggest the atmosphere of the scene through lighting which suggests through showing dawn and start of the a new day which suggest to me through mis-en-scene of all the rumble and chaos to also show a new start or new sense of hope for humanity to restart from a chaotic and destructive and restart a new life. The use of sound however is different compared to the car scene due to it being non-diejectic from background piano music and sound effects which re artificially added by the director to present a tense environment instead of use of radio which is more naturally applied. A example of this scene would be 22 to 53 seconds.




Grand budapest hotel

The Grand Budapest hotel is a featured film which leads to a story of a young lobby boy who gradually works his way up to the owner of the Grand budapest hotel through a world of war which would be around the time of the pre and during world war 2 due to the envolvement of looking through immagrants within a train journeys but also, within the close end of the film the hotel is taken into custady by the police to claim order and capture Gustav for running out of prison.

The  genre of the featured film The Grand Budapest is comedy due to the exaggerated and symetrical use of camera shots and movement but also use of dialogue from Gustav such as use of swearing and emphasis on character roles. For example, within the will scene where we meet the bad guys for the first time they exaggerate their roles as being the bad guys through use of mis-en-scene with the use of black clothing and a evil side kick who wears knuckledusters and who is presented as a brawler from 40 onwards of the clip. This applies toward the audience who humorous this scene is due to not even making them guess who would be the bad guys due to making them seem like the three sisters, the brother and his puppet. They present a slight amount of drama within the past lives but also situations of use of prejudice reason which within one scene where Gustav met up with Zero and got annoyed about the amount of resources he got after he escaped prison.

The use of narrative techniques this is an example of a non linear narrative because they go from the start of the movie which is Zero being interviewed and telling the story to a interviewer and zero narrates the story of how he became the owner of the grand budapest which present the whole movie as a flash back to the past from when he was a teen. This clip suggests how zero is first noticed as a important character within the film by the skills used by placing him into a official interview with Gustav which gives the audience a huge amount of information of the characters within a short clip. For example within 29 seconds onwards, this suggest to the audience that both characters might have a similarity of having no family from the pause from Gustav and zero and looking each other within a close up to both characters faces, but also use of direct eye contact of using mis-en-scene to show how they feel familiar with each others situation even though they just met which then suggest the strong bond the two characters will have throughout the film.


The technical features of the movie is very effective and unique from the signature use of symetrical and artistic background settings, An example of use of bright and hand made models of settings to emaphasis the made up fantasy world throughout the clip where they present the atmosphere through use of artificial essence to both the mis-en-scene for example when Gustav and Zero go into the elevator within 7 to 14 second into the clip it show a full body side camera view which keeps symetrical does a different view of instead following up with the actual characters they within a area near by the walk to the elavator and keeps in place which is very effective to create a artificial and fantasy based world. The use of sound is presented to fit the signature of the director way of making the use of sound cut and harmonies  with the specific scene. An example of this would be within 25  to 39 seconds where to present a humorous scene where they use silence to make it seem awkward within the specific situation then gradually create and paced medium toned sound track with the piano where Gustav and Zero are planning on what their going to say the police since they just left the will scene and are a suspect to murder, then when they change to the next scene the music goes from casual to a more dramatic when they meet the police which create a suspicious atmosphere towards the audience.

Doctor who is a series which is about a man who is known as a timelord who travel within a blue police box picking up partners to go see the world and stop anything that would corrupt the balance of the universe and time itself. This is a series because even though it's presenting a long period of time it doesn't lead up to one specific objective like for example The wire which is a long term serial which leads to maybe or not hunting down this leader of this gang community. Instead, the tv series Doctor who has small endings within each episode which could lead to a special event for example the doctor regenerating and changing his form for around 2 year minimum or strong foe's wanting to endanger either the Doctor or his companions lives.

The genre of this series would be adventure due to the main idea of the tv show is to travel the space and time and discover new species and hidden secrets and enemy of the Doctor. This would also be seen as a drama due to learning about the Doctor's but also his companions lives and sometimes link them in throughout a particular episode or episodes.

The narrative techniques used would be a single camera based series due to mainly basing the show within the two character such as The doctor and his companion, however it also consist within specific events or situations that it becomes a multi-camera based episode for example if a group of enemies group up to destroy the doctor or the earth the doctor groups up with characters such as old and new doctor but also companion around the universe. This example is called 'the day of the Doctor'.
The story plot is quite slow and gradual but also, non linear effect due to use of flash backs and flash forward episodes. This example would be within the episode of the of the doctor where they link doctors history into saving his life and hidden secret.

 Within the new series they introduced the Doctor present a slight outline of whats to come within the episode but not as direct to ignore any spoilers. An Example of this would be within this scene where he's talking not to another character but towards the audience as narrating a specific issue which is the main factor the episode is based upon, he also uses mi-en-scene to present his age through obtaining historical objects and historical information which suggest his character being wise and knowledgeable.

The technical aspect of doctor who would be use of mis-en-scene where they present the doctor as powerful and strong but, gives no mercy towards his enemies but at the same time towards his allies. An example of this is within the Pompeii episode with David Tennant where he leaves behind the people of pompeii when the volcano erupts but then few moments later he travel back for the family he saved before he then leads up to the scene where it uses camera techniques of a long shot of them looking down to the village and seeing the chaos which then present the mis-en-scene of showing how the Doctor can change the fate of people lives at his will which then suggest how he can manipulate people like puppets on a string which shows power in both evil and good way to suggest about his character that theres more than meets the eye and that secret will unwind throughout the series. The example for this would be at the start to 21 seconds where they show davis tenant as the saviour and stand posing strong to present power over the family presenting weakness since they don't want to die and then present a close camera shot of the maan reaching out to the Doctor.
The use of sound is presented within the intro where it suggest a mysterious entity of the universe, time and the whole series. This also links to one of the special event within christmas where they fight his old rival the Master and he take over the world, this link to the use of sound since he becomes insane with the sound of intro which then suggests how it's not use a sound track or effect but it also show how much people are effected by time and how it can change a persons characteristics. This episode presents the character of the master but also the variety  scenes where the drum effects and changes the characteristic of the master which effect the Doctor even more to add rival effect in between the two characters.



Thursday 24 September 2015

Children of men

The children of men is directed by Alfonso Cauron who is also famous for directing gravity. This was produced within 2006 which would make the genre of the movie interesting through use of predicting the future through looking at the olympics 2012 through one scene when the main character was wearing a olympic 2012 jumper to present the year but also the genre which would be a british scifi, action and drama. However could be seen within the civil war scene where they show through a tracking shot chaos of war which suggest how impactful the baby being born through beginning the rebels uprising to gain the upper hand against the military. The effectiveness of using the tracking camera shot within the length they presented it with was to make it more realistic and not cutting out of the action and make the audience feel like they

Thursday 11 June 2015

single camera drama

walking dead serial


the directors of the walking dead are
Ernest R. Dickerson...(11 episodes, 2010-2014)
Greg Nicotero...(11 episodes, 2012-2015)
Guy Ferland...(6 episodes, 2010-2013)
David Boyd...(5 episodes, 2011-2015)
Bill Gierhart...(5 episodes, 2011-2014)
Michelle MacLaren...(3 episodes, 2010-2014)
Tricia Brock...(3 episodes, 2013-2014)
Seith Mann...(3 episodes, 2013-2014)
Michael Edison Satrazemis...(3 episodes, 2014-2015)
Gwyneth Horder-Payton...(2 episodes, 2010-2011)
Daniel Sackheim...(2 episodes, 2012-2013)
Julius Ramsay...(2 episodes, 2014-2015)
Frank Darabont...(1 episode, 2010)
Johan Renck...(1 episode, 2010)
Phil Abraham...(1 episode, 2011)
Daniel Attias...(1 episode, 2012)
Clark Johnson...(1 episode, 2012)
Lesli Linka Glatter...(1 episode, 2013)
Jeremy Podeswa...(1 episode, 2013)
Stefan Schwartz...(1 episode, 2013)
Michael Uppendahl...(1 episode, 2013)
Jeffrey F. January...(1 episode, 2014)
Larysa Kondracki...(1 episode, 2015)  
Jennifer Chambers Lynch...(1 episode, 2015)





The year of broadcast release was within October 31st 2010 and the main cast of the TV seial is andrew lincoln, Steven Yeun, Chandler Riggs, Norman Reedus, Melissa McBride, Emily Kinney, Lauren Cohan, Daniel Guirra. The walking dead is a survival post  apocaclyptic zombie TV serial which has a ongoing story of a group of survivor keeping alive and finding danger and resources along the way. The creator of the walking dead TV series would be Frank Darabond.

The format of this example would be a serial because it's a ongoing TV series which doesn't have a resolve or have a solution in each episode. This serial would be seen as a horror, sci-fi this is because of the thought of post apocalyptic scenerio where survival is key and the message of no one is safe because they're getting hunted by zombie but also getting hunted by themselves as in other humans.

The overall plot of this serial is to survive and find the cure to this zombie apocalypse, they use a linear view of walking through scenerio per episode. However, this could be seen as a non linear since once in every few groups of episode they use flashbacks to present more in depth story and scenerio of what each person in the group had to deal with before the apocalypse but also before they met each other which applies curiousity of what they had to do to get this far in survival, which also includes each episode to be a open ending and not a resolved story line which maintain the linear aspect of the walking dead. The characters roles would be for example, the hero is rick grimes since he's basically the leader of the group and allows people to join there group which is positive however only does it if the person or people haven't killed that many people through the journey to them. The heroine of the serial would be shared between the women in the group who is (Carol Peletier) Melissa McBride, (Maggie Green) Lauren Cohan, (Sasha Williams) Sonequa Martin-Green and (Michonne) Danai Gurira, this is because each female has character and persona which have a aspect of saving the group from danger such as carol is more you must learn to survive of die, Mochonne would be calm collective use anger towards the zombies but don't get reckless. The villain is similar to the usual zombie horror movie genres which are zombies, but also greed and dangerous people for example cannibals, hunter and other organisation with tyrants as leaders. The purpose of the hero and heroine would be to lead the group through tough situation and make sure that people know how to survive through the chaos. Also the villains purpose is to become the obstacle of the group depending on the danger level of the enemy organisation, they also allow to gradually let the group learn from mistakes by trusting mysterious people and seeming weak to other groups, this would also make sure to present the danger of greed and how the scenes and story changes the people's characteristics by their negative or positive thoughts of a similar situation.

The theme of the serial would be different depending on the situation since sometime they portray the theme of social inequality and some episode main factor and focus are friendship and bond between the group which group up together of the theme of the whole serial as looking at the freedom and the greed and emotion leaking out from the thought of surviving a zombie apocalypse.

The music they use within the intro of the walking dead applies suspense and curiosity to every start of the walking dead episodes which effect the audience by building up the suspense even before the episode carries on so that they keep realising that it a empty world which is gradually disappearing and the only hope now for the future is still a mystery which you have to keep watching the serial to gradually understand the true story and all the option of the final end to the destruction of the apocalyptic event. For example within the trailer they present fear and change through just the use of the sound of zombies coming closer and is a unique way to present suspense within a situation and make the characters react faster within the situation.


Gaurdians of the galaxy

the director of the marvel movie is James Gunn and is known for writting the scripts for scooby doo, the scooby doo 2: monsters unleashed but also the 2004 version of Dawn of the dead. The movie was released within 2014 and the main characters were:

Chris Pratt- Peter Quill/ Star Lord
Zoe Saldana - Gamora
Dave Buautista- Drax
Vin Diesel- Groot (voice)
Bradley Cooper- Rocket (voice)
Lee Pace-Ronan
Micheal Rooker- Yondu Udonta
Karen Gillan- Nebula
Djimon Hounsou- Korath
John C. Reilly- Corpsman Dey
Glenn Close- Nova Prime
Benicio Del Toro- The collector

This would be a featured film which would be categorised within the genre's of action, adventure and scific since it has a quite fast paced but discovering the traits of the characters but also the setting and enviroment such as space, ship and of a marvel universe. The basic plot of the film is that a group of criminal who are Peter Quill somehow are linked together to save the universe from a tyrant called Ronan. The ending of the film was more of a open ending since they ended it through flying off into space having said 'what should we do next, bit of good, bit a bad, bit ah both' and then goes into space and ends which present more by saying space has a lot to find and discover.

The main heros and charcter such as gamora, peter quinn, drax, rocket and groot have different skills which fill the gaps of ech other weaknesses for example Star Lord who is Peter Quinn who has leadership and good combat skills but is careless and childish and gamora is cunning however untrusting and suspicious which then goes towards rocket whos intelligent and confident but hot headed and inprotected without someone big by his side like groot who has great strength but stupid and cant be left alone. Finally drax who is full of rage and really strong however reckless who's filled up with hate and doesnt think straight through revenge. The villain would be Ronan who trys to take
Xander and kill everyone on it to overthrow the truce between his and Xander's race. Theres also a character named Yondu which took Peter Quill then nurtured him to become a criminal robber but then gradually seen to just hunt down the stones to sell for a lot of money but then help the gaurdians infiltrate ronan's ship. The theme of the film would be  mixed fom the start was emotional where peter quills mother died from cancer then too freedom from the though of a terrorsit tyrant wanting to destroy their universe. However I would lso say how theirs themes being presented by the characters stories before they met such as peter quill mainly did it for money but everyone else but groot and rocket who did it for friendship did it fo revenge like gamora who is sworn to take down the person who killed her parent who would be Thanos who is the boss of Ronan, Drax does it for revenge for his life and daughter who Ronan killed with the rest of drax's kind.

I personally love the use of music since they used classic music within scene to present a casual atmosphere while danger and romance to help the essence of the scene to be obvious through the use of the chosen music used. A example of this would be within 19 seconds of the clips which present how he makes a bad and horrible place to be at into somewhere joyful and positive through use of music and dance scenes. This would also appal to the story of Peter Quill due to his mum gave him the sound track before she died which apply sympothy to him since that the last thing he has from her and treasures it dearly.

The examples of a variety of camera angles use would be within the scene where they use of a extreme long shot where they were heading towards the traveller and identify the location as a ancient being who died long ago and used as a resting place. Another example would be how within most scenes which consists of music but also dancing scenes to bring humour towards their marvel fans were presented within a full body or rarely a mid shot which allowed the audience to not just see most of the scene but the surrounding to basically make fun of making a dramatic situation within a action genre into a comedic dance off. An example of this would be within the beginning of the end fight scene within Peter Quill trying to distract Ronan enough for the other to get ready for another attack on his staff. Mainly the use of close of extreme close ups where portrayed when something dramatic or important information is being given within a scene such as love, hatred or sadness to capture the moment and help the audience know whats going on and manipulate how they should feel within a specific situation of a scene.


The Flash

The year of broadcast for 'The Flash' was within 2014 which makes the series quite resent. The main cast of the show are Grant Gustin/ Barry Allen, Candice Patton/ Iris West, Danielle Panabaker/ Caitlin Snow, Carlos Valdes/ Cisco Ramon, Tom Cavanagh/ Dr. Harrison Wells, Jesse L. Martin/ Detective Joe West, Rick Cosnett/ Eddie Thawne, Malese Jow/ Linda Park. The format of this tv show would be a series since even though it has a big story to it, within each episode they present a conclusion by either defeating a meta- human or just finding information which would link to other future episodes such as finding information which Barry Allen could reach closer and closer to finding who killed his mother but also releasing his dad from prison. The Genre of the flash would be a action due to fighting of meta- humans and having the title of a super hero series, adventure which is shown through the story line of finding out the big question of who killed Barry Allen's mother but also who is Harrison Wells. This could also be represented as a drama since they add in section of a girl who names Iris who Barry knew since child that he loves but wouldn't be able be together since she just think of him as a friend and is going out with her dad's police partner. The basic plot is they set within american called Central City and Barry Allen get struck by lightning and is hospitalised, which then turn out that he gain the power of a meta human who can run super fast and have high healing regeneration. However, trying to find out who killed his mother and reclaim justice for his father locking up other meta human's along the way with the help of star labs, Iris and Detective Joe West. Within the series they use linear endings so that it doesn't make the audience feel that it's done not much will happen later but they want the audience to think ahead of whats going to happen next which applies curiousity to their though and keep them wanting to see more of the series. The character such as Barry Allen and as the flash is used for security a model to protect the city from what they haven't discovered they cannot understand which gives hope to the citizens of central city but also towards the audience to present peace. The people at star labs such as cisco, Caitlin and Dr Harrison well's is seen as aid and the source of information as for what power each meta human has and how to stop stop them but also crucial to find out who killed Barry's mother. The characters who keep Barry and other character at bay also play as a weakness of the super hero would be Iris and Joe since they play as a responsible but also suspicious characters who mostly get into trouble and get the main character into harms way which portray's what the audience the be feeling but also support on different situation on how they should be feeling. I feel the theme would be friendship of being their for each other to help within a similar goal but also revenge on taking action and applying justice to what the killer placed upon Barry and his family. The main sound effect which is key to the episodes would be when to zooms past the city which is applied within the intro to apply both mistery and speed with the intro but also throughout the episodes. The Key camera shots mainly use repeatively throughout the episode are when he run towards a direction the camera pans within a full body shot in which direction he's running towards which there are example within the intro of the series this emphasis the speed and shortens the clip to make it more fluent in the flash's movement in front of the camera.

Friday 22 May 2015

tv advert evaluation

The fitness of the advert is quite clear due to me having soft drinks thrown at my face to present the flavour of the product and the only aspect of the advert which presents it being part of the skittles advert would be the ending where it suggest the details of the product by using voice overs and title. This could be improved even further through actually briefly present the product visually at the end but also making a more colourful and bright colour scheme within the display effect by the use of colour filters, which would make sure at the same time the lighting of the video would present the thought of the rainbow which would allow the audience to gradually display this advert within the skittle franchise.

Personally I feel that my main idea was quite simplified and creative by making sure that I wasn't making the audience just look at the advert and say that it described the product within the visual appearance of what the people were doing, but I had a more unique way of suggesting the emotion and feeling of if you buy my product you won't regret it and that if you buy this it will make you even happier and maybe even feel more unique and improve your character as a person.

I would think that this would be relevant to my target audience due to the use of appropriate colour and non aggressive or forceful techniques to make the audience. However I asked a person within the age group of my targeted audience which would improve my adverts to appeal to the group I'm aiming my advert at would be to change the use of music to a more popular and less annoying sound track. Even though, I only tried to use this track due to the music is quite memorable and catching and make the character of my advert quite humorous but also slightly imperative since it make he audience buy the product because they can't get the song out of their head which makes them think of the advert which is extremely effective.

The final outcome of my outcome is quite similar description compared to my planning stage due to beginning the advert with the dancer just standing in the center then randomly dancing towards the camera and then at the end stops and a freeze frame while being splashed with water within a close up angle. However, the sections I have changed so that my TV advert would work successfully by changing the thought of instead of just having one dancer I would have multiple dancers and fast pace beat cuts to suggest variety to the product, I also made sure that the dancer throws water at a random person with a freeze frame. I'm also going to change the variety of camera angles so that their different feature of one shot so that it wouldn't like a dull shot waiting for the dancer to get closer to the camera instead of fast pace cuts to the beat and make it interesting.

The technical and creative conventions I used was use a colourful lighting to present the rainbow within the filters I used within the clips to portray a more enthusiastic and bright environment. This would suggest about my product that if you buy it you'll have a more cheerful and colourful life in the future. The choice of using the technique cutting to the beat where I change the scenes in the advert each time the beat changes which make the advert fluent and more interesting instead of just presenting the clips within a random order. The use of sound effects such as in the end there was a water splash sound effect to emphasis the comedy to the shot which would achieve the brief of the style if was trying to portray within the advert of being a advert some some aspects of humor applied into the scenes. The music I combined and influenced the particular dance movements I made the dancers recreate was Taylor Swift- Shake it off due to even though it not that popular at the time the advert was being created, I used this particular sound track due to the catchy and memorable characteristics of the songs sound and lyrics so that people would remember the product through the personality of the song such as it's fun and unique lyrics and sound.

The persuasive technique I used such as unique selling point of this product is that it the product is part of a unique new flavour within the skittles franchise but also within the sweet industry which has no artificial flavour applied. This information would relieve the risk and danger of parents and children eating the product without thinking of the problems and dangers of buying my product the advert is promoting. This product would apply to the lifestyle of children who go out with there parents or friends and would like to suddenly buy a sweet for the day, parents or adults who have a sweet tooth and would like to snack on sweets such as my product within a event such as the cinema, gaming, watching TV or considering teens would be snacks for something like a social event like a party or a hang out. I targeted the emotional response of the audience as in a more joyful and desperate emotion to make sure they live life to the fullest and try to remove any negative thoughts through buying my product which would become a more imperative method to get more people to buy the product. The hidden message of this product would be to enjoy life and make sure you make the most of life and not afraid to try out new things and buy my new product within the skittle franchise. The advantages of this product to most of the similar flavoured sweets is the reputation already created within the skittles brand printed within the present industry which would create a lot of awareness within a short time, but also appeal a lot to popular stores such as supermarkets like Tesco, Waitrose and Sainsbury's which would overall present the product as quite successful from the amount of popularity and awareness there is already including my advert.

Wednesday 20 May 2015

The evaluation

The expectations of the movie be very high due to being within the chain the the marvel chain of franchise but not just that it's also one of the most anticipated comic genre's and story line within the marvel universe. What they would be expecting to see within the movie would be slight comedy, angst, expect the new character to be interesting and fit their characteristics and role similar to the comics this brief information was received by a example of someone referred within the marvel fandom.

The emotions I would like to conflict to the audience through the choice of scenes would be a mixture of sorrow from the deaths of some of their favorite hero's, with some laughter due to some scenes where the hero's mock and make fun out of the other hero's to appeal to making the fanatics of marvel. I also want them to feel the thrill of the fight scenes and the adrenaline of the fast pace camera shot and pan/cut which help built depth into the story through filming methods and techniques. Personally, I want the audience to think of references to the X-men and Avengers franchise and how it would link to previous and coming soon content within the marvel franchise, I would also like them to look around the background of each scene within what happening within the scene so that they become curious and interested on how the background would link to danger, drama and action within the future scene and don't just become bored of how it's would just simply tell the audience what would happen later on.

I feel my promotional pack such as my rough preview of the movie and the poster I created on Photoshop was quite successful because it doesn't leak any information that I wouldn't want to spoil to the audience to make them feel curious of what the movie would be screening. It however presents the characters within small slots so that it creates a fast pace and dramatic atmosphere visually which is also portraying the in-depth story and action being present by the intense. The strength of my poster is that it's clear and made professionally including actor and age certificate to be appropriate to the movie and the posters use of detailed advertisement. The weakness of the product is that I feel the characters need to be filtered or placed in a different background to make it relevant to harmonizing the whole movie and filtered background of the poster. However to make it less graphical I would adjust brightness to make it harmonies the background and the actors images but overall it was quite successful with the clarity and look of the poster being interesting.

The way I would encourage the fandom's and repetition would be to add Easter eggs of the next marvel movie after the movie credit scene to appeal to the tradition of past marvel movie franchises, this could also include use of expressing the movie through social media and competitions of things such as if you win you would be able to visit cast or locations they cast in. This would apply hype and popularity to the product since it allows people to get involved within the community.  

The movie would be within the Simultaneous release takes place when a movie is made available on many media (cinema, DVD, internet...) at the same time or with very little difference in timing. This would allow to appeal to people who watch TV, but also don't watch TV and just use other media product such as internet through smart phones and computers. The movie would be released a year after the information such as trailer and cast reveals have been leaked through 'first look' videos or images, this would allow time for the audience and fans to soak in the information in time but also tease them in getting more interested and look for new information which would make them apply themselves to our social media to get up-to-date but also make them want to catch up within the marvel universe and buy past movie which lead up to this particular movie.



Thursday 30 April 2015

production proposal

Within my poster I use features such as placing marvel comic cover of  Avengers vs. X-men within the title to appeal to more of the marvel fan group, I also used celebrities within the exterior of the title to appeal to their individual fan base and represent how quality due to ow popular the actors are at the time for representing that type of review within the view of the movie, for example I used Robert downey jr., Hugh Jackman, Benedict Cumberbatch and Chris Hemsworth which are quite popular within both the marvel universe but also the latest blockbusters . The use of natural lighting for presenting the superhero's as the teams they are arranged in and contrast the lighting with the blue, white and green sketched filtered title, to present the original comic cover of the franchise to make it relevant to marvel fanatics, but make the outside the fan base to realise the genre and style of movie through seeing the comic features in the cover but also the marvel logo to signify the movie as a sequel to past marvel franchises.  I tried to apply the text that would create a dramatic enviroment to present some ideas to the audience of the emotion and style in the movie which isn't just visual help of the action, superhero type of movie. Due this would be presented within the marvel universe which is linking the movie with movie such as X-men, wolverine with the latest such as first class and the avengers franchise which bring a variety of character and story to gradually get to this point of what this movie consist of by giving the information of the end. The other types of ways I could advertise the film would be through prizes and competitions within the fast food community but also sponsors on TV and advert on TV and other media and social media material to keep the audience updated and show exclusive features of the movie and peeks of the teaser within the easter egg of the next avengers or X-men franchise.

£220 million budget for this movie with the production company as Marvel studio but this could also be funded by disney since they partners with them at 2009 due to being within the Marvel franchise. The distrubutor of the movie would be cinemas such vue, cineworld, odeon and imax to give it exposure and make sure it's a viewed on well know companies. The industry would mainly be a Major studio since I would use a variety of actor who are popular worldwide and not seem more individually made by a country for a world wide client.

The countries listed would be chosen due to popularity and fan base but also profit who would contribute enough profit for the film to become beneficial compared to the budget:








The genre of action but including slight comedy is quite popular within the industry such as red 1&2, guardians of the galaxy and expendables trilogy. Which suggest a lot of awareness for the movie when it's viewed. The main actor of the film would be Robert downey jr., Hugh Jackman, Benedict Cumberbatch and Chris Hemsworth, 


Hugh Jackman
Logan / Wolverine
James McAvoy...
Charles Xavier
Michael Fassbender...
Erik Lehnsherr
Jennifer Lawrence...
Raven / Mystique
Halle Berry...
Storm
Nicholas Hoult...
Hank / Beast
Anna Paquin...
Rogue
Ellen Page...
Kitty Pryde
Peter Dinklage...
Dr. Bolivar Trask
Shawn Ashmore...
Bobby / Iceman
Omar Sy...
Bishop
Evan Peters...
Peter / Quicksilver
Josh Helman...
Maj. Bill Stryker
Daniel Cudmore...
Colossus
Bingbing Fan...
Blink







Robert Downey Jr....
Tony Stark / Iron Man

Chris Hemsworth...
Thor

Mark Ruffalo...
Bruce Banner / Hulk

Chris Evans...
Steve Rogers / Captain America

Scarlett Johansson...
Natasha Romanoff / Black Widow

Jeremy Renner...
Clint Barton / Hawkeye




Samuel L. Jackson...
Nick Fury

Don Cheadle...
James Rhodes / War Machine

Aaron Taylor-Johnson...
Pietro Maximoff / Quicksilver

Elizabeth Olsen...
Wanda Maximoff / Scarlet Witch

Paul Bettany...
Jarvis / Vision




Anthony Mackie...
Sam Wilson / Falcon

The ethical and social concerns would be since the film present violence and is certified as a 12a rating id the violence is too major and unapropriate for under 15 which would not balance the style of movie such as drama and  comedy which would dissolve the impact of the whole movie.


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